Sweets in the City was launched in 2010 by Sarah Lynn. Originally known as Sarah’s Chic Sweets, the business has been going from strength to strength ever since, supplying beautifully-packaged gifts to sweet lovers all over the UK.
In 2017, Sarah decided that her confectionery business was ready for huge growth and she applied to be a candidate on BBC One’s The Apprentice. Sarah walked away as one of two winners in a historic £500,000 ‘double hiring’. This was the first time in 13 series of The Apprentice that Lord Sugar doubled his investment in the final, naming two Apprentice winners for 2017 and declaring Sarah a ‘fantastic expert in her field’.
Sarah will be sharing her expertise and insight into the world of business as she takes to the stage as a keynote speaker on the 22nd November at the Motorpoint Arena Cardiff.